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Plasti-kote Reports Growth in Market Share
23/10/2007
Heavy brand investment by Plasti-kote has driven growth in the spray paint market as GfK figures for September show that the market has grown by 7.1%. Plasti-kote's market share in both volume and value is now over 72%. Paul Silk, Head of Sales and Marketing for Plasti-kote said "Our strong product sales in...
Plasti-kote Outperforms Specialist Paint Market
30/07/2007
Plasti-kote, part of the Valspar Corporation, has confirmed that its recent £500,000 investment in a consumer advertising campaign has paid huge dividends. Figures from GfK for June show Plasti-kote outperforming the market in both volume and value. In the specialist paint sector Plasti-kote outperformed all other...
Plasti-kote takes the DIY Sector into the 21st Century
02/07/2007
Mobile phones have revolutionised the way we lead our lives. Now Plasti-kote, the market leading brand in spray paints, is revolutionising the way DIY consumers receive product information - by making use of mobile video download technology. Plasti-kote's new video, How to Spray, is available as a mobile...
Plasti-kote Inspires the Consumer
01/07/2007
Plasti-kote, the market leading spray paint brand of the Valspar Corporation, has launched a set of vibrant and inspirational project cards as additional in-store tools for retailers. "As the spray paint market leader our focus is always on helping retailers promote the benefits of spray paint to increase...
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